Ethereal Brewing set out to expand beyond their brewery roots and create a new destination where craft beer meets cuisine. Ethereal Brewing Public House blends the brand’s cosmic energy with the warmth of a historic English pub. My role centered on evolving the visual identity and experience through photography, signage, and promotional materials while enhancing the atmosphere with details like custom illustrations, branded decor, and refined menus. The result is a cohesive brand expression that connects the pub to its roots while not being afraid of exploration.